Interview

Word of Companies by Business France

[WORD OF COMPANIES]

Sonia Sequeira and Jérôme Béard, Key Account Managers at ADR – ALCEN, share their experience at GLOBAL INDUSTRIE:

“Global Industrie is an essential tradeshow for us! We’re taking the opportunity to showcase our expertise in high-precision ball bearings in demanding sectors such as space and defense. It’s also an excellent way to attract new talent, a real challenge in our field!”

“With France 2030, we formed a consortium of four companies to develop an innovative solution for the French space industry: flywheels for space constellations. This support allows us to innovate without investment constraints and to plan for a development period of 18 to 24 months.”

“Exporting is an adventure that can’t be improvised!” Business France is a key ally in our international development, particularly in Asia-Pacific, Japan, Australia, and New Zealand. Thanks to their local offices, we identify the right prospects, understand the specificities of each market, and refine our sales approach.”

“My advice to entrepreneurs? Launching your business internationally alone is risky. Each country has its own culture, codes, and expectations. The support of local experts like those at Business France makes all the difference in export success!”

© Business France